Our Values and Our Principles


  • Glorifying our G-d, the Creator;
  • Loving our Family (which includes, in a sense, our customers and clients, partners and employees, investors, leadership, and of course, their families);
  • Serving our Country, which necessitates bettering Humanity and stewarding Creation for future generations, in case we continue as a species for a few more.

General Operational Principles

  • Clean, healthy facilities
  • Happy workers, with employee ownership
  • Extensive ethical forethought
  • Affordable options and a philanthropic attitude through automating everything and minimizing overhead.
  • Sustainability–social and environmental.
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